Marketing Manager
Birmingham
Up to £40,000
Company Profile
One of the UK’s leading manufacturers providing a diverse range of high-quality safety products and workwear, you will be joining during an exciting period of product & market development and your role as Marketing Manager will play a key role in the growth of the business.
What will you do as Marketing Manager?
* Lead and develop the marketing department
* Collaborate with cross-functional teams to develop and execute the marketing strategy
* Monitor and analyse key performance indicators related to brand awareness, perception and engagement
* Work with agencies and the internal team to produce high quality content for the website, social media and trade publications
* Planning and leading photoshoots working with the product team and external photographers to produce quality content
* Work in partnership with the Digital Manager to maximise SEO performance of websites
* Research end user requirements and develop demand pull lead generation programs
* Develop and manage POS programs
* Ensure marketing brochures, documents and records aligned to industry vertical needs
* Plan and oversee trade events
* Take responsibility for the marketing budget monitoring and reporting on campaign ROI
What do you need as Marketing Manager?
* Professional qualification, Masters or Degree in Marketing
* Experience in leading a successful marketing team
* B2B marketing experience with an in-depth knowledge of creating engaging, integrated campaigns
* Knowledge of SEO and digital marketing strategies
What’s on offer?
* Enrolment to company pension scheme
* 23 days annual leave (plus bank holidays)
* EV charging on site
* Free parking
ID:- 8191