Creative Director, Enterprise Marketing at Citi
  • England,London
  • full-time
  • Competitive salary
Job Description:
We are looking for an inspiring and people-focused creative lead to join our in-house creative team in London. Reporting to the Global Head of In-House Creative with operational oversight from the Head of Studio, you will be responsible for the creative execution and delivery of the brand vision through Citi’s excellent in-house group.

As the creative lead, you will inspire and mentor our London-based team, which comprises graphic designers, copy, animators, editors and producers. You will also regularly play your part in creatively leading the US and UK teams on global projects.

The role is critical to continually enhancing our focus on creative output and driving team performance. It is a fantastic opportunity for someone who is already in a creative director position but wants to grow experience within a top global brand. Experience client-side is beneficial but not essential.

Key Responsibilities:


We are looking for an individual who will be central to the continual improvement and development of the group. The role will include working within the over-arching brand guidelines whilst developing creative concepts that continue to engage and inspire our clients and internal partners. * Continually refine and redefine the offering through creative leadership, developing a team that produce high quality creative work that connects with our audience and sets new standards.
* Maintain up-to-date knowledge and share developments and trends in design and communications space.
* Share internal and external best practices and inspire others to be more creative and continually think of new ways to be engaging.
* Creative direction and development of concepts across multiple mediums including online, offline and within video.
* Work directly with internal partners to evaluate their ideas, develop their brief and maximise the impact of their commissions.
* Challenge, motivate and inspire the team to produce work that adheres to the highest standards, delivers business results and earns recognition and credit in the industry.
* Craft and deliver compelling presentations that sell our ideas and build understanding.
* Provide clear and objective critiques of creative work during development that empowers the team to better the creative outcome.
Major factors for measuring success within the role: * Internal partner satisfaction.
* Team development, motivation and retention.
* Industry/peer/award recognition.
Experience/Qualifications:
* A design or related degree from a recognised school and at least 5 years’ experience working within a creative lead role associated with design/advertising and/or strategic marketing. Experience offering insight and creative direction to a team of creatives and of crafting and maintaining quality campaign and communications outcomes.
* Demonstrable skills in leading creative projects and the ability to deliver effective and measurable results through creative communications.
* Ability to work with experienced marketing professionals, but also experience of guiding and educating non-marketing people on occasions when they work with the team.
* A suitable candidate does not need to have worked client-side/in-house and does not even need to have an overly corporate portfolio. What is important is that they are a bright contributor who is keen to help to continue to shape this highly regarded group.
Skills:
* Excellent interpersonal skills and proven experience working at senior levels
* Creative Vision
* Proven mentoring and team-building skills
* Demonstrable writing/copy skills
* Proven skills with developing video content
* Ability to link creative to strategy and objectives
* Excellent verbal and written communication
* Flexible and responsive manner
* Technological literacy
#LI-BA1
Citi is a truly global brand with a ranking in Interbrands 100 Best Global Brands survey. With client service at its core Citi works for individuals, institutions, companies and countries to enable progress and enhance their financial outcomes.

The global in-house creative team is in Citi’s two primary headquarters, London and New York. The London arm of that team is a full-service creative and production facility. Its aim is to offer internal partners (clients) bespoke on-brand solutions that compete in the global marketplace. Our business outside of the US is predominantly institutional (b2b) or targeting wealthy individuals. This is reflected in the work that we produce.

As an integrated part of the business, we offer a deep understanding of the company structure, its philosophy and insight into the overarching strategy.

Enterprise Marketing reports to the Chief Marketing and Content Officer, Alex Craddock. We are in turn part of the newly formed Client Organisation which has responsibility for all aspects of the client engagement experience.
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Job Family Group:

Communications and External Relations------------------------------------------------------
Job Family:

Communications Management------------------------------------------------------
Time Type:

Full time------------------------------------------------------
Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi") invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi
.

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Job number 1462608
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