Walker and Sloan are partnered a established marketing agency who are looking for an expirenced Senior Digital PR Executive to launch its PR division and help them to scale. you will work closely with the founders and the newly appointed PR Manager Extensive knowledge of the PR industry is a must, with a strong emphasis on digital PR.
What You’ll Be Doing
* Oversee the management of two or more key Digital PR clients for the agency.
* Develop and implement innovative PR strategies and campaigns for clients with managerial support.
* Utilize various tools and sources to gather data and audience insights, forming the basis for creative digital PR campaigns and strategies, including the proprietary platform Metis for unique data insights.
* Execute Digital PR campaigns, including the creation of comprehensive data and content briefs.
* Cultivate relationships with key journalists and pitch headline-worthy campaigns to the press.
* Develop and implement targeted outreach strategies, write press releases, and identify outreach opportunities to engage journalists with your clients’ stories.
* Lead and support performance management and reporting for clients, including conducting client meetings and presenting performance reports.
* Assist the senior Digital PR team in implementing new processes and strategies to enhance the overall proposition.
* Contribute to new client pitches.
* Manage your tasks independently according to the hours plan for clients, contributing to overall client performance with the support of your line manager.
* Help create and participate in internal training sessions to enhance your Content, Creative, SEO, and Digital PR skills.
What You’ll Need To Apply
* Demonstrated commercial Digital PR experience.
* Proven ability to create engaging and entertaining outreach campaigns using data and content.
* Capable of showcasing a portfolio of campaigns featured on high domain authority sites.
* Experience supporting Digital PR campaigns from ideation to execution.
* Strong understanding of PR and SEO fundamentals and their integration.
* Proficient with tools such as Buzzstream, Buzzsumo, SEMrush, and Majestic.
* Excellent written and verbal communication skills.
* Ability to multitask and meet deadlines.
* A qualification in PR, journalism, marketing, advertising, or a related field is a plus.
What You’ll Get In Return For Your Talents
* Basic salary up to £35,000
* Company wide bonus
* Flexible & hybrid working model (1 Day in Office)
* 25 days annual leave + your Birthday off
* Priviate healthcare
What’s Next
Hit apply or contact Luke directly!