Our client is a leading software solutions company (SaaS) operating within a global marketplace. They are now seeking an Event Manager with 5 yrs+ experience of Events Management specifically within the SMB marketplace. 12 month contract on a hybrid basis. Offices in central London.
Responsibilities
* Overall planning and execution of events directed at small & medium sized businesses.
* This includes trade shows, in person events, virtual events and webinars.
* Strategically manage pipeline generation, lead scoring, and integrated demand generation campaigns from concept to ROI analysis.
* Working closely with third-party suppliers to negotiate contracts and fulfil their sponsorship requirements.
* Deliver webinar programmes aimed at SMB’s to produce effective educational content.
Skills
* 5 years+ experience of working to a high standard within an events or hospitality setting.
* Knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.
* Strong analytical ability
* Experience of Goldcast or similar events management software
Benefits
* Long contract
* Global company
* Free breakfast