Job: Marketing Manager
Location: Derby
Job: Permanent 
Salary: £40-50K per annum
This is a challenging and unique role which will require collaboration, innovative thinking, and agility to deliver marketing strategy and brand management across diverse areas
Our Client is a leading manufacturer of chilled own-label products and need a Marketing Manager to develop and implement their marketing strategy to support growth. This hands-on role will create and execute strategies and tactics.
Established 50 years ago, our client has grown to become a leader in their field, withe ambitious plans requiring an evolving brand and a strong marketing strategy to support growth in the Food Service sector.
KEY RESPONSIBILITIES
Create and implement an overall 3-year marketing strategy, framework and plan through the marketing mix
* Establish long- and short-term objectives for the products and geographies, including working closely with the wider team to ’develop and win’ new business
* Plan, direct, implement and evaluate the marketing plan, that drive increased demand for our products and services
* Work closely with the businesses to gain insights and feedback to inform marketing and brand strategy and execution
* Support the communication strategy, managing digital communication including social media 
* Develop and manage an integrated B2B marketing program that promotes increased demand for Fairfax Meadow within the foodservice sector
* Develop marketing plans around key seasonal and event driven areas that maximise the business as the ’go-to’ in the sector
*  Lead building a commercially viable retail branded proposition
* Develop and manage a branded portfolio of Meat & Seafood products, identifying the role and direction for the brand within the markets; UK, APAC, North America
* Lead commercially viable launch plans, drawing upon existing UK propositions, but with flexibility to adapt key aspects to ensure ’fit to win’ for the local market
QUALIFICATIONS, KNOWLEDGE & EXPERIENCE
* * At least 3 years of market strategy and planning experience
* Brand development and management track record
* Food service experience preferred, but not required
* International experience preferred, but not required
* Bachelors degree in Marketing, Business Admin or related field
* Excellent at influencing stakeholders at all levels of the organisation 
* Strong organisational and planning skills, brilliant at juggling multiple projects and deadlines
* Excellent communication and presentation skills
* A full driving license
* Able to travel between UK sites and occasional travel outside the UK