Job Title: Business Analyst
Location: Central London
Company: Leading Digital Agency
Salary: £45,000 - £50,000 depending on expereince
About the agency: My client is a premier digital agency dedicated to delivering innovative digital solutions. Specialising in web development, digital marketing, and creative design, they excel in providing exceptional user experiences through advanced Content Management Systems (CMS). Their team is passionate and driven, committed to achieving excellence in all their projects.
Job Summary: Our client is looking for a highly skilled and experienced Business Analyst to join their dynamic team. The ideal candidate will possess a strong background in business analysis within a digital agency, with specific expertise in Content Management Systems (CMS). This role requires a strategic thinker capable of bridging the gap between clients’ business needs and the technical team’s capabilities.
Key Responsibilities:
* Collaborate with clients to understand their business objectives, processes, and requirements.
* Conduct detailed analysis of clients’ business needs and translate them into comprehensive project documentation, including business requirements, functional specifications, and user stories.
* Work closely with project managers, designers, developers, and other stakeholders to ensure CMS solutions align with business goals and user needs.
* Lead workshops and meetings with clients to gather requirements, present findings, and ensure alignment throughout the project lifecycle.
* Perform gap analysis to identify discrepancies between current systems and desired functionalities.
* Develop and maintain project roadmaps, timelines, and deliverables to ensure projects are delivered on time and within scope.
* Assist in the selection, implementation, and customisation of CMS platforms (such as WordPress, Drupal, Sitecore, etc.) based on client needs.
* Provide expert advice on best practices for CMS implementation, including content strategy, SEO, and user experience.
* Conduct user acceptance testing (UAT) to ensure the CMS solutions meet the defined requirements and quality standards.
* Create and deliver training materials and documentation to clients for effective use and management of the CMS.
* Stay up-to-date with industry trends, emerging technologies, and best practices related to digital solutions and CMS.
Qualifications:
* Bachelor’s degree in Business Administration, Information Technology, Computer Science, or a related field.
* 3+ years of experience as a Business Analyst, preferably within a digital agency environment.
* Proven experience with Content Management Systems (CMS), including hands-on implementation and customisation.
* Strong understanding of web development processes, digital marketing, and user experience design.
* Excellent analytical and problem-solving skills, with the ability to think critically and strategically.
* Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and cross-functional teams.
* Proficiency in project management tools and methodologies (e.g., Agile, Scrum).
* Strong attention to detail and the ability to manage multiple projects simultaneously.
* Ability to work independently and as part of a team in a fast-paced, dynamic environment.
Preferred Skills:
* Experience with specific CMS platforms such as WordPress, Drupal, Sitecore, or similar.
* Knowledge of SEO best practices and digital marketing strategies.
* Familiarity with user experience (UX) principles and best practices.
* Certification in business analysis (e.g., CBAP, PMI-PBA) or project management (e.g., PMP, Agile Certified Practitioner).