Digital Marketing Manager
  • England,North East,Tyne and Wear,Newcastle upon Tyne
  • full-time
  • AUD$50,000 per annum
Job Description:
* Work closely with digital agencies & internal brand & content team
* Manage the digital marketing channels, including budgeting, campaign planning
* Work closely with he trading team

Develop and execute a comprehensive digital marketing strategy for the UK & international markets, incorporating PPC, SEO, Paid Social and affiliates.
* Work closely with digital agencies & internal brand & content team to drive improved growth and reach.
* Craft and implement strategies to enhance search rankings and organic traffic.
* Drive growth in backlink profile, keywork reach, domain authority with an always on SEO approach
* Develop a high-performing content strategy and champion an SEO mindset across departments to produce SEO friendly content.
* Manage the digital marketing channels, including budgeting, campaign planning and collaboration with external agencies.
* Work closely with he trading team to ensure a full 360 calendar is in place to support to reach of trading campaigns.
* Ownership of all CRM channels, email and SMS campaigns and referral and loyalty programmes.
* Drive brand awareness, customer acquisition and retention
* Analyse campaign success, translate data into actionable insights and optimise strategies for continuous improvement.
* Stay abreast of digital trends, tools, and strategus, making recommendations for new approaches.
  
Key Skills
* A proven track record in digital marketing
* Strong understanding of the role of SEO within an ecommerce environment
* Strong analytical skills to interpret data and drive informed marketing decisions
* Strong commercial awareness
* Excellent communication and project management abilities
* A proactive and collaborative approach, with the ability to work independently and within a team
* Budget Management Experience
* Agency Management and/or people management
Job number 1584245
metapel
Company Details:
BMC Recruitment Group
Company size: 10–19 employees
Industry: Recruitment Consultancy
We were founded in 2015 as a group with a passion for recruitment. Headquartered in Newcastle upon Tyne, our company looks to provide bespoke recruitm...
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