Business Development Marketing Executive
  • England,East of England,Norfolk,Norwich
  • full-time
  • £27,000 - £32,000 per annum
Job Description:
Summary:
*Want to drive the growth for our established best-in-class recruitment product - Early Careers RPO? We’re rapidly winning market share from our competitors and have a huge opportunity for a hungry, ambitious salesperson to generate massive revenue for our fast-growing SME.
*Sanctuary Graduates, the Early Careers and Diversity Experts, seek an ambitious business-to-business marketing professional with some pre-existing b2b marketing experience to join our business development team.
*This is a straight marketing position delivering warm leads for the business development team to convert into clients - there is no telephony involved.
*We offer a high-growth, high-yield position within our growing business, with 1-1 support and learning opportunities with Sanctuary’s MD and Director of Recruitment Sales, who’ll guide you to success.
Sanctuary Graduates (The Early Careers and Diversity Experts)
*We are the leading early careers and diversity recruitment experts - we help 100s of employers reach, attract and recruit the best graduates, interns and apprentices across all sectors.
*We have built student networks and university and school partnerships to deliver businesses the early careers talent they need.
*Partnered with the Social Mobility Foundation, we are passionate about, and thought leaders in, diversity within Early Careers.
*We are a rapidly growing scale-up business with an impressive array of happy, long-term clients including KPMG, ghd, Mu¨ller, Stagecoach, Markel Insurance, Baillie Gifford, JDE and many more.
What is the role?
*Main Responsibility: Generating income *Design (improve existing) and deliver a multi-channel marketing strategy aimed at bringing new employer clients into the business for our brilliant operational teams to deliver the recruitment to
*Deliver warm leads of interested employers for our Business Development team to close into client relationships
*You will be reporting to the Business Development Director
*Responsibilities include:
*Lead generation
*Consistent, insight led email marketing outreach via our marketing platform (Brevo)
*Managing Google advertising and collaborating with our PPC specialist
*Managing client facing social media channels including LinkedIn, Facebook, Instagram, Dripify (LinkedIn automation) and TikTok
*Managing our lead data platform Apollo

*Creating compelling copy for our target audience
*Improving and checking BD Director’s copy

*Drawing conclusions and analysing our marketing effectiveness - from open rate, clicks, conversion and sales data working with the BD director
*Managing and keeping our database of leads up to date
*Our lead database is our biggest asset so must always be accurately
*All leads must have clear statuses with relevant actions to unlock the value from every lead

*Being creative to unlock new lead generation opportunities and in-time creating and managing the full marketing eco-system for the business

*Secondary responsibility: Supporting with the wider marketing of the business *Supporting with wider marketing strategy of the business including
*Managing, and generating content for, our social media channels
*Student facing marketing and content in order to deliver more student registrations to our talent database
*Follow trends and latest media events to produce first class reactive marketing on our socials



Person Specification
*B2b Marketing Experience: Clear experience in b2b marketing with proven success in delivering revenue and reaching targets and can hit the ground running
*Quick learner: Someone looking to quickly absorb the specialist knowledge around them to be able to market our products in a short time frame
*Positivity: A can-do character, to rub off on colleagues and clients
*Progression: Keenness to grow the business and the team around them with a growth mindset and intuition for delivering results
*Initiative: always finding a way to deliver
Why should you apply?
*People - we have a lovely culture in our Norwich office
*Bonus - you will earn bonuses for sales delivered from your marketing activities
*Socials - we have regular socials, team days and weekends away. We also have regular business-wide monthly and seasonal celebrations and dedicated social secs who organise fun socials.
*Subsidised gym membership - you will have subsidised access to our in-office gym.
*Discounted office restaurant - enjoy our rooftop restaurant which is discounted for Sanctuary employees.
*Holiday & day off for your birthday - you will 25 days annual leave and we will give you the day off for your birthday to celebrate!
*Private healthcare - your wellbeing is a priority of ours and you will have access to Vitality private healthcare, with endless benefits.
*Pension scheme - we will provide a paid pension during your time at Sanctuary.
Job number 1630623
metapel
Company Details:
Sanctuary Graduates
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