Digital Marketing Manager
Birmingham
Up to £35,000

Company Profile
The UK’s largest distributor to convenience retailers, is looking to add to their marketing team by recruiting a Digital Marketing Manager to lead the digital marketing efforts, develop strategies for customer acquisition and engagement and drive growth across all online channels. Working within a large dynamic marketing team you will demonstrate a proven track record in SEO and PPC and a proficiency with digital marketing tools and platforms such as Google Ads, Google Analytics. Working from purpose-built offices based in the heart of Birmingham City Centre you will be working in a culture that fosters a collaborative and inclusive work environment that values creativity, accountability and growth.
What’s on offer?
*Health Plan
*Life Assurance Policy
*Quarterly appraisals
*Internal promotion opportunities
*Regular social events
What will you do as Digital Marketing Manager?
*Create impactful campaigns, optimising performance and staying current with digital trends
*Content marketing initiatives optimising content to target audiences, and SEO goals
*Plan, execute and manage paid advertising campaigns on platforms including Google Ads
*Optimise campaign performance via data analysis, adjusting bids, ad copy for maximum ROI
*Attract new customers, grow retention, with loyalty programmes, retargeting & personalisation
*Customer journey mapping to improve user experience and conversion rates
*Manage a small team of 2
What do you need as Digital Marketing Manager?
*Degree in marketing, business, communications or related field
*Digital marketing tools and platforms (e.g. Google Ads, Google Analytics)
*Strong analytical skills, experience in data-driven marketing and performance tracking
*Excellent communication and project management skills
*Creative, innovative mindset with the ability to adapt to a fast-paced environment
*Demonstrable problem solving with the capacity to adapt quickly to changes
ID:- 8744