About our client:
Our client is a leading UK supplier of advanced waterproofing solutions, serving the roofing and construction sectors with a commitment to innovation, sustainability, and exceptional customer service.
About the Role:
*Design, Develop, and Deliver an integrated marketing strategy that aligns with a specific focus on driving the objectives of the Marketing Manager role.
*Work closely with external marketing agencies to develop and produce engaging content for platforms like websites, social media, email campaigns, and brochures.
*Oversee all digital marketing efforts, including SEO, PPC, and social media management, to ensure high performance and consistent delivery as part of the Marketing Manager’s responsibilities.
*Design and implement lead generation strategies that support the sales team and enhance the sales pipeline.
*Ensure consistent design and communication of brand messaging across all channels.
*Organize and manage company events, trade shows, and exhibitions, ensuring a professional and effective delivery.
*Work with the sales team to align marketing activities with business development goals, supporting delivery of successful lead nurturing and conversion.
*Manage relationships with external agencies, designers, and other third- party providers to ensure smooth delivery of marketing materials.
*Monitor, analyze, and report on the effectiveness of marketing campaigns, providing recommendations to continually improve performance.
About the Candidate:
*Minimum 3 years of experience in a marketing role, preferably in the construction or building materials industry.
*Degree in Marketing, Business, or a related field (or equivalent work experience).
*Strong understanding of digital marketing channels (SEO, PPC, email marketing).
*Experience with CRM systems and marketing automation tools.
*Creative mindset with an eye for design and branding.
*Strong communication skills?both written and verbal.
*Data-driven decision-making with excellent analytical skills.
*Proficiency in software such as Google Analytics, Adobe Creative Suite, HubSpot.
*Strong attention to detail and ability to develop creative, impactful campaigns.
Points of appeal:
*Competitive salary with car allowance.
*Training and professional development opportunities to help you thrive as a Marketing Manager
*Supportive work environment with access to tools and resources for growth.