Recruit4staff is proud to be representing their client, a leading Chester-based tour operator in their search for an experienced Marketing Executive to work in their busy office based in Chester. 

For the successful Marketing Executive our client is offering:
*£30,000 + Commission Scheme 
*Days role, Monday - Friday 0900 - 1730 
*Fixed Term:12 Months (Maternity Cover)
*23 days holiday rising 1 day per year (up to 25) + Bank Holidays
*Company Pension Scheme 
*Discounted personal holidays
*Competitive Benefits Package Inc. Eye Care, Life Insurance, Retail Discounts, L&D Funding
The Role of the Marketing Executive:
*Responsible for working closely with all levels of management within the business in order to provide support in all areas of the employee lifecycle
*Supporting the CRM strategy to improve customer loyalty and retention
*Working with the CRM Manager to plan and execute email and SMS marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns.
*Manage monthly email marketing calendar
*Deliver flawless campaign execution by working to agreed processes and SLAs
*Ensuring marketing is delivered against the agreed tone of voice and brand guidelines
*Use reporting tools like Google Analytics to analyse email statistics and use key metrics to report on consumer insights, content, and performance
*Analyse the performance of email marketing campaigns to provide actionable insights and improvements for future development
*Manage reporting of regular email campaigns, comparing performance against the targets, and communicating to internal stakeholders.
*Identify new target audiences for email campaigns
*Assist with day-to-day administration tasks
What our client is looking for in a Marketing Executive:
*Experience in CRM marketing - DESIRABLE 
*Proven experience in a digital marketing position / similar role - ESSENTIAL 
*Strong understanding of key marketing principles: consumer needs and journey, user experience, target audience, etc. tools
*Experience of end-to-end email campaign development and automation.
*Experience with A/B testing
*Strong project management skills
Key skills or similar Job titles: Marketing Executive, CRM Executive, Marketing Associate, Marketing Supervisor 

Commutable from: Chester, Wrexham, Runcorn, Warrington, Llay, Buckley, Flint, Deeside 

For further information about this and other positions please apply now

This vacancy is being advertised on behalf of Recruit4staff (Wrexham) Ltd who are operating as a recruitment agency, agent, agencies, employment agency or employment business