Digital Marketing Executive
other jobs REED Marketing
Added before 11 hours
  • England,South East,Kent,Maidstone
  • full-time
  • £28,000 - £30,000 per annum
Job Description:
Are you a passionate Digital Marketing Executive (preferably within ecommerce), buzzing with confidence and experience? Are you excited about new adventures in a fast-growing, dynamic company? If so, this role is for you!
My client is looking for someone experienced in implementing SEO strategies, enhancing user experience, and improving site speed.
Day-to-day of the role:
* Create and update search, shopping, and display ad campaigns on various ad platforms to bring in traffic and increase conversion, whilst maintaining positive ROAS.

* Monitor and evaluate the effectiveness of all online marketing activity consistently.

* Provide accurate reporting of performance and analytics on a weekly basis, offering opportunities and recommendations going forward.

* Monitor individual site monthly targets in line with the budgeted spend.

* Launch and manage email marketing campaigns tailored to various customer segments.

* Improve the site’s organic ranking for its target keywords by monitoring lead source of traffic.

* Integrate new technology and tools into our marketing process in collaboration with the marketing team.

* Liaise with external developers via Trello to get work actioned on our websites.

* Manage the backend of Magento/Wordpress, ensuring everything is running smoothly.

* Update and maintain our product data feeds.

* Write basic HTML code to create tables, insert alt text, or create buttons.

Required Skills & Qualifications:
* Experience with Magento and Wordpress.

* Proficient in Excel / Google Sheets for analysing trends in search data.

* Highly numerate with the ability to easily interpret data for analysis of marketing campaigns.

* Understanding of the core KPI’s for different online marketing channels.

* Knowledge of Google Analytics, Google Data Studios, or other data-recording tools (such as Moz).

* Proven track record in feed optimisation, re-targeting lists, call tracking, and A/B testing.

* Demonstrated success in SEO and email marketing campaigns (using tools such as Klaviyo, Bronto, dotdigital).

Benefits:
* Competitive salary and growth opportunities.

* Dynamic and creative work environment.

* Opportunity to work with a collaborative and highly motivated team.

Apply now for immediate consideration!
Job number 1737517
metapel
Company Details:
REED Marketing
Company size: 2,500–4,999 employees
Industry: Marketing
Reed Marketing & Creative specialises in experienced marketing professionals, supporting you to recruit marketing and creative candidates.Our marketin...
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