Marketing Lead
other jobs Armstrong Lloyd - Marketing Recruitment
Added before 3 Days
- England,London,City of London
- Full Time, Permanent
- £60,000 - £80,000 per annum
Job Description:
Our client is an innovative EdTech start-up developing a cutting-edge web platform focused on soft skills development and career progression. They’re positioned to make a significant impact in the talent development and educational technology sectors.
They are seeking a strategic Marketing Lead to own their go-to-market strategy, drive user acquisition, and scale their platform across B2C and B2B markets in the UK and Western Europe.
This is a unique opportunity to join at ground level and shape the commercial success of a next-generation platform with genuine social impact.
Location: London, UK
AS MARKETING LEAD YOUR RESPONSIBILITIES WILL INCLUDE:
*Develop and execute a comprehensive marketing and go-to-market strategy targeting UK and Western European audiences
*Identify target market segments and optimal promotional channels across B2C, B2B, EdTech, and HR sectors.
*Strong focus on building a B2C community initially with a Freemium product
*Create an actionable roadmap for user growth, scaling, and commercialisation including lead generation and strategic partnerships
*Conduct competitive analysis and guide pilot rollouts with partnership opportunities
*Own the ROI metric and provide data-driven recommendations to continuously improve platform performance
THE IDEAL MARKETING AND SALES MANAGER WILL HAVE:
*Based in the UK with deep experience marketing to UK/Western European audiences
*4+ years in EdTech, SaaS, HR-related products, or learning platform marketing
*Experience building B2C community and using channels such as Reddit, Discord, Instagram, YouTube
*Experience of targeting Gen Z market
*Proven track record of successfully launching and scaling tech platforms
*Strong analytical skills with hands-on experience managing digital marketing campaigns, PR, and product launches
*Excellent English communication skills and ability to collaborate effectively with remote and technical teams
WHY JOIN THIS BUSINESS AS THEIR MARKETING LEAD?
*Competitive remuneration package with flexible options including equity/project fee arrangements
*Become a founding marketing team member with significant strategic influence in shaping a platform with social impact
*Work with an experienced international development team on an innovative EdTech product
*Flexible collaboration options available (project-based or long-term engagement)
*Remote/flexible working arrangements available
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.
.
They are seeking a strategic Marketing Lead to own their go-to-market strategy, drive user acquisition, and scale their platform across B2C and B2B markets in the UK and Western Europe.
This is a unique opportunity to join at ground level and shape the commercial success of a next-generation platform with genuine social impact.
Location: London, UK
AS MARKETING LEAD YOUR RESPONSIBILITIES WILL INCLUDE:
*Develop and execute a comprehensive marketing and go-to-market strategy targeting UK and Western European audiences
*Identify target market segments and optimal promotional channels across B2C, B2B, EdTech, and HR sectors.
*Strong focus on building a B2C community initially with a Freemium product
*Create an actionable roadmap for user growth, scaling, and commercialisation including lead generation and strategic partnerships
*Conduct competitive analysis and guide pilot rollouts with partnership opportunities
*Own the ROI metric and provide data-driven recommendations to continuously improve platform performance
THE IDEAL MARKETING AND SALES MANAGER WILL HAVE:
*Based in the UK with deep experience marketing to UK/Western European audiences
*4+ years in EdTech, SaaS, HR-related products, or learning platform marketing
*Experience building B2C community and using channels such as Reddit, Discord, Instagram, YouTube
*Experience of targeting Gen Z market
*Proven track record of successfully launching and scaling tech platforms
*Strong analytical skills with hands-on experience managing digital marketing campaigns, PR, and product launches
*Excellent English communication skills and ability to collaborate effectively with remote and technical teams
WHY JOIN THIS BUSINESS AS THEIR MARKETING LEAD?
*Competitive remuneration package with flexible options including equity/project fee arrangements
*Become a founding marketing team member with significant strategic influence in shaping a platform with social impact
*Work with an experienced international development team on an innovative EdTech product
*Flexible collaboration options available (project-based or long-term engagement)
*Remote/flexible working arrangements available
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.
.
Job number 3019532
Increase your exposure to recruiters with ProJobs
Thousands of recruiters are looking for you in the Job Master profile database, increase your exposure 4 times with a ProJob subscription
You can cancel your subscription at any time.
metapel
Company Details:
Armstrong Lloyd - Marketing Recruitment
Company size: 5–9 employees
Industry: Marketing
Armstrong Lloyd is a boutique recruitment specialist working predominately in the South East. We work as recruitment partners specialising in Marketin...