About the Position:
Our client are looking for a curious and highly analytical performance marketing manager to discover and scale their next multi-million-pound acquisition channels. You will be the engine of their new channel experimentation, systematically identifying, testing, and validating opportunities that sit outside our core performance channels. This is not a typical marketing role focused on optimising existing campaigns; this is a 0-to-1 opportunity for a true builder. Your successes will directly contribute to diversifying their marketing mix and securing their long-term, sustainable growth.
Start Date: Flexible
Work Arrangement: Hybrid - minimum 3 days per week in the office.
What You’ll Do:
*Own the experimentation pipeline – Build and manage a rigorous, high-velocity testing framework to identify, prioritise, and execute growth experiments across a wide range of potential new channels.
*Launch and scale new channels – Take validated ideas from initial test to fully-fledged acquisition channels, developing the playbook, managing budgets, and building the business case for further investment.
*Manage the full experiment lifecycle – Run the end-to-end process for each test: from hypothesis generation and financial modelling to creative briefing, technical setup, execution, and post-campaign analysis.
*Champion disciplined measurement – Define clear "kill or scale" criteria for every experiment. Utilise geo-lift tests, incrementality measurement, and cohort analysis to prove the true impact of your channels.
*Manage an experimentation P&L – Own and deploy a dedicated seven-figure experimentation budget, allocating capital efficiently to the highest-potential opportunities and reporting on portfolio performance.
*Partner cross-functionally – Work hand-in-hand with data to design tests, creative to produce bespoke assets, product to build required landing pages, and finance to model potential outcomes.
What You Bring:
*4+ years in a growth, performance, or user acquisition role within a fast-growing tech or DTC company, with direct experience in launching and scaling new channels.
*Hypothesis-driven and deeply analytical, comfortable building a financial model from scratch and separating correlation from causation.
*A T-shaped marketer with a broad understanding of many channels but a deep, hands-on expertise in at least one or two (paid social, search, affiliates, etc.).
*Resourceful and biased to action, able to get a test live quickly and creatively.
*Fluent in data analysis, with proficiency in tools like Looker/Tableau and Excel/Google Sheets; basic SQL knowledge is a strong advantage.
*An excellent project manager, able to juggle multiple experiments and stakeholder relationships simultaneously.
*A compelling communicator who can build a powerful narrative around data to influence decision-making.
What Would Make You Stand Out:
*Experience with emerging technologies or methodologies in performance marketing.
*Industry-specific knowledge or certifications that enhance your expertise.
*Leadership or mentoring experience in a marketing context.
Experience Required:
*4+ years in a growth, performance, or user acquisition role within a fast-growing tech or DTC company.
Education:
*No minimum education level required.
What We Offer:
*10% bonus, pension, and healthcare.
*Excellent progression opportunities within a dynamic team.
*A culture that values innovation and encourages personal development.
*Flexibility in work arrangements to support work-life balance.