Role Summary:
*Develop compelling product narratives and create content for marketing collateral, including brochureware, fund flyers, leaflets, presentations as well as bespoke items.
*Provide ongoing content updates for the relevant product marketing collateral suites.
*Works with Asset Class Product Marketing Directors in the creation of dynamic value propositions and product marketing content
*Works with Investment Specialists and Product Specialists to deliver specific updates to collateral and deliver new items as appropriate.
*Integrates quantitative and qualitative data to evaluate criteria of the target audience, client requirements, the competitive landscape, and the market environment
*Responsible for the promotion and competitive differentiators to position products for specific client segments
*Thinks innovatively around content creation and delivery - producing compelling and differentiating insight led marketing collateral.
*Works with the internal design studio in the creation of collateral & digital assets
You will likely possess:
*Excellent knowledge of investment products and investment vehicles across asset classes
*Good knowledge of Global asset management landscape and differing distribution models
*Strong on ESG, ESG integration and derivate products
*Bachelor’s degree or the equivalent combination of education and relevant experience
*5+ years of total relevant work experience