Chief Marketing Officer ( CMO)
other jobs eTech Partners
Added before 6 hours
- England,West Midlands,Birmingham
- Full Time, Permanent
- £130,000 - £160,000 per annum
Job Description:
Chief Marketing Officer (CMO).
£140,000–£170,000 + Comprehensive Benefits
Location: Birmingham
We’re partnering with an award-winning beauty and wellness brand to appoint a Chief Marketing Officer (CMO) as the business prepares for further scale and strategic investment and seeks a commercially focused, driven marketing leader.
Proven experience at CMO / Marketing Director level within a subscription or D2C business is essential for this role.
The role
* Reporting to the CEO, the CMO will own and deliver the full marketing and growth strategy, with a clear focus on scaling a subscription model.
*You’ll lead across brand, digital, performance and CRM, driving customer acquisition, retention and lifetime value.
*Developing and executing a multi-channel marketing strategy across paid media, CRM, content and partnerships
*Own and execute a go-to-market and revenue strategy across all business lines.
*Scaling performance marketing (paid social, search, affiliates) with a strong focus on ROI and CAC optimisation
*Owning brand strategy, positioning and creative direction
*Using data, insights and testing to continuously optimise campaigns and customer journeys
*Managing budgets, forecasting and marketing performance metrics
*Building and leading a high-performing marketing team
What we’re looking for
*Proven experience at CMO / Marketing Director level within a subscription or D2C business
*Strong background in performance marketing, CRM and digital growth
*Experience in a product-led, customer-focused environment (beauty, wellness, or similar)
*Track record of scaling customer acquisition and improving retention metrics
*Highly commercial, data-driven, and comfortable owning budget and ROI
*Hands-on approach with the ability to operate strategically and tactically
The role is ideal for a driven CMO who thrives on autonomy and wants real ownership in a fast-paced, high-growth environment.
You’ll join a dynamic, empowering culture where you’re trusted to take full control of your work, make an impact, and accelerate your career.
£140,000–£170,000 + Comprehensive Benefits
Location: Birmingham
We’re partnering with an award-winning beauty and wellness brand to appoint a Chief Marketing Officer (CMO) as the business prepares for further scale and strategic investment and seeks a commercially focused, driven marketing leader.
Proven experience at CMO / Marketing Director level within a subscription or D2C business is essential for this role.
The role
* Reporting to the CEO, the CMO will own and deliver the full marketing and growth strategy, with a clear focus on scaling a subscription model.
*You’ll lead across brand, digital, performance and CRM, driving customer acquisition, retention and lifetime value.
*Developing and executing a multi-channel marketing strategy across paid media, CRM, content and partnerships
*Own and execute a go-to-market and revenue strategy across all business lines.
*Scaling performance marketing (paid social, search, affiliates) with a strong focus on ROI and CAC optimisation
*Owning brand strategy, positioning and creative direction
*Using data, insights and testing to continuously optimise campaigns and customer journeys
*Managing budgets, forecasting and marketing performance metrics
*Building and leading a high-performing marketing team
What we’re looking for
*Proven experience at CMO / Marketing Director level within a subscription or D2C business
*Strong background in performance marketing, CRM and digital growth
*Experience in a product-led, customer-focused environment (beauty, wellness, or similar)
*Track record of scaling customer acquisition and improving retention metrics
*Highly commercial, data-driven, and comfortable owning budget and ROI
*Hands-on approach with the ability to operate strategically and tactically
The role is ideal for a driven CMO who thrives on autonomy and wants real ownership in a fast-paced, high-growth environment.
You’ll join a dynamic, empowering culture where you’re trusted to take full control of your work, make an impact, and accelerate your career.
Job number 3563105
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