Our client is a growing UK-based tour operator, who pride themselves on delivering exceptional travel experiences and inspiring their customers through compelling storytelling and innovative marketing.
They’re now looking for a highly hands-on, creative Digital Marketing Manager to take full ownership of their digital presence. This role is ideal for someone who enjoys both strategy and execution — from launching campaigns to writing copy, analysing performance, and continuously improving results. You’ll play a key role in driving online bookings, increasing brand visibility, and bringing our travel experiences to life through engaging digital content.
Previous experience in a similar role, ideally within the travel sector, is essential for the position and in return, our client can offer a highly competitive salary DOE, plus benefits.
If this role is of interest to you, please apply online.
Role of Digital Marketing Manager:
*Plan, build, and optimise digital campaigns across Google Ads and Meta platforms
*Take ownership of campaign setup, targeting, testing, and optimisation
*Manage budgets closely to deliver strong ROI and cost efficiency
*Write and oversee engaging, high-converting copy for ads, emails, and website content
*Develop inspiring travel content (blogs, itineraries, social posts) that drives engagement and bookings
*Work closely with designers (or create simple assets yourself) to bring campaigns to life
*Ensure brand tone and visual identity are consistent across all channels
*Manage and update website content, landing pages, and offers
*Continuously improve user experience and conversion rates
*Work with developers where needed to implement improvements
*Execute SEO strategy including keyword research, on-page optimisation, and content creation
*Grow organic traffic through high-quality, relevant travel content
*Build and send email campaigns, newsletters, and automated journeys
*Segment audiences to improve engagement and conversion
*Support customer retention and repeat bookings through targeted campaigns
*Monitor performance using tools such as Google Analytics
*Track key metrics (traffic, conversion rates, CPA, ROI)
*Run A/B tests and continuously refine campaigns based on data
*Manage day-to-day social media activity (posting, responding, engaging)
*Create and schedule content that inspires and converts
*Identify trends and opportunities to grow reach and engagement
Skills required for the role
*Proven experience in a hands-on digital marketing role (not purely strategic)
*Strong working knowledge of PPC, paid social, SEO, and email marketing
*Ability to both create and execute campaigns independently
*Excellent copywriting and content creation skills
*Experience using tools such as Google Ads, Google Analytics, and social media platforms
*Comfortable managing multiple projects and priorities
*Experience in travel, tourism, or lifestyle brands would be an advantage
If you’re interested in learning more about this Digital Marketing Manager opportunity, press the apply online button now!
Not for you? Then please visit our website to view the other exciting roles we have available.
Succeed Recruitment Solutions - for the best Travel jobs, Multilingual jobs and Contact Centre jobs