Are you an experienced Sales Director looking for a step up in responsibility & earning potential? Are you based around West Yorkshire? Do you have expertise based within the Fire & Security industry?
Then here is the Sales Director vacancy for you!
Reed Sales & Marketing are incredibly excited to be working exclusively with a West Yorkshire based client in their search for an experienced Sales Director to drive new revenue generation and develop the internal sales and estimating teams.
Benefits:
*High Basic Wage (£80,000 to £87,500)
*Uncapped Commission (£25,000 to £35,000 OTE)
*Company Car (Up to a value £80,000)
*Company Pension
*Growth/Development Opportunities
Key Responsibilities:
*Develop and execute the national sales strategy, ensuring alignment with company growth targets and industry regulations.
*Lead, mentor, and expand the sales team, fostering a culture of accountability, performance, and continuous improvement.
*Identify and secure new business opportunities across sectors such as commercial, industrial, residential, education, and public sector.
*Strengthen relationships with key clients, consultants, contractors, and fire safety partners.
*Oversee bid management and tender submissions, ensuring competitive, compliant, and commercially sound proposals.
*Collaborate with technical, operations, and compliance teams to ensure solutions meet BS, UK Fire Safety Order, and industry standards.
*Monitor market trends, competitor activity, and regulatory changes, translating insights into actionable sales initiatives.
*Manage sales forecasting, budgeting, and reporting, providing accurate performance insights to the executive team.
*Represent the company at industry events, trade shows, and professional forums to enhance brand presence
Required Experience & Skills
*Proven experience in a senior sales leadership role within the fire safety, fire protection, life safety, or related compliance industries.
*Strong understanding of fire safety products and services (e.g., fire alarms, extinguishers, passive fire protection, emergency lighting, suppression systems).
*Demonstrated success in building and leading high-performing sales teams.
*Excellent commercial acumen with a track record of delivering revenue growth.
*Strong knowledge of UK fire safety regulations and compliance frameworks.
*Exceptional communication, negotiation, and stakeholder management skills.
*Ability to work strategically while remaining hands-on when needed.
*Full UK driving licence and willingness to travel as required.
If you believe you are an ideal candidate for this Sales Director position, please apply directly now!