Lifecycle Marketing Exec
other jobs Rocking Zebra
Added before 4 Days
  • England,South West,Gloucestershire
  • Full Time, Permanent
  • £32,000 - £35,000 per annum
Job Description:
Lifecycle Marketing Executive

Gloucestershire (Hybrid – 2–3 days office)

£32,000 – £35,000 + bonus + benefits
Why Apply?
* Ownership of a key revenue-driving channel

* Opportunity to shape lifecycle strategy, not just execute

* Hybrid working with a collaborative, supportive team

* Strong brand presence and multi-channel exposure

* Clear progression into CRM Manager / Lifecycle Lead

The Opportunity
A well-established, multi-brand business is looking to appoint a Lifecycle Marketing Executive to play a key role in driving customer engagement and revenue through email and CRM activity.
This is a high-impact role sitting within the digital marketing team, with ownership of lifecycle campaigns, customer journeys, and performance optimisation across multiple brands.
You’ll be joining a business with a strong customer base, a clear growth trajectory, and a real focus on data-led marketing.


The Role
You’ll take ownership of email and lifecycle marketing activity end-to-end — from planning through to execution and performance analysis.
Key responsibilities include:
* Plan and deliver multi-channel lifecycle campaigns (primarily email)

* Build, manage and optimise automated customer journeys

* Drive segmentation and personalisation using customer data

* Own campaign execution (briefing, testing, scheduling, deployment)

* Analyse performance and deliver actionable insights

* Lead A/B testing to improve engagement and ROI

* Collaborate with digital, trading and brand teams

* Ensure best practice across GDPR, deliverability and data compliance

* Support continuous improvement of CRM platforms and processes



What We’re Looking For
* 2–4+ years’ experience in email / CRM / lifecycle marketing

* Strong understanding of customer journeys, automation & segmentation

* Experience with platforms such as Adobe Campaign, Salesforce, HubSpot, Klaviyo or similar

* Data-driven mindset with strong analytical capability

* Experience delivering campaigns end-to-end

* Highly organised with strong attention to detail

* Comfortable working cross-functionally with multiple stakeholders

If you’re looking to step into a role where you can genuinely influence customer engagement and commercial performance, this is a great opportunity to do so.
Job number 3683134

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Company Details:
Rocking Zebra
The agency that has earned their stripes Rocking Zebra work hard to grow their reputation as a niche marketing and sales recruiter that provide an exc...
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