Business Development Representative – Software Sales
  • England,South East,Surrey
  • Full Time, Permanent
  • £35,000 - £40,000 per annum
Job Description:
Business Development Representative – Software Sales
£35,000 - £40,000 basic plus OTE circa £50K
Hybrid/Remote, 1-2 days in the office per month.


Our client is a fast-growing B2B SaaS solutions provider operating across sectors such as retail, manufacturing, food / beverage and hospitality. This role is heavilyfocused on lead generation (approximately 75%), with the remaining 25% dedicated to nurturing and following up on existing and marketing-qualified leads. You will work very closely with both the Marketing function and the Sales Director, playing a pivotal role in building and qualifying a strong sales pipeline. This opportunity is ideal for candidates from a SaaS environment who thrive in high-engagement, target-driven roles and enjoy initiating conversations with prospective customers.
Business Development Representative Key Responsibilities:
*Proactively generate new sales opportunities through outbound calling, email campaigns, LinkedIn, and digital channels
*Research and identify target accounts and key decision-makers within defined industries
*Execute outbound campaigns aligned with marketing initiatives and sales strategy
*Book high-quality discovery meetings for the sales team
*Engage with inbound and marketing-generated leads to assess suitability and intent
*Qualify prospects based on key criteria (industry fit, business challenges, budget awareness, timeline, stakeholders)
*Nurture early-stage opportunities and progress them to Sales Qualified Leads
*Maintain accurate CRM records and activity tracking
*Work closely with Marketing to provide feedback on lead quality and campaign effectiveness
*Partner with the Sales Director to ensure smooth handover of qualified opportunities
*Contribute to refining messaging, qualification frameworks, and outbound approaches
*Track and report on activity levels, pipeline contribution, and conversion metrics
*Share market insights, competitor intelligence, and customer feedback with senior stakeholders
Business Development Representative Key Skills and Experience:
*Background in B2B SaaS or similar software sales roles.
*Knowledge of ERP and/or WMS systems advantageous.
*Previous experience in roles such as Inside Sales, Business Development, Telesales, SDR, or Account Manager
*Strong experience generating leads via outbound prospecting
*Confident communicator, comfortable engaging with senior decision-makers
*Highly organised, proactive, and resilient in a target-driven environment
*Proven ability to work closely with both sales and marketing teams
*Experience using HubSpot CRM
Benefits:
*Competitive annual leave, including your birthday off.
*Critical Illness and Death in Service cover.
*Pension Scheme eligible to join from day 1.
*Electric Vehicle Salary Sacrifice Scheme.
*Employee Assistance Programme.
*Mental Health First Aiders and a proactive approach to a positive workplace.
*Flu vaccinations
*Opportunities for professional growth and development
Job number 3713651

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Company Details:
Anderson Scott Solutions Ltd
Company size: 5–9 employees
Industry: Recruitment Consultancy
Our desire is to help others.We are specialists in managing permanent placements.We help businesses find the right people for them to succeed and we h...
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