Lloyd Recruitment Services is pleased to be working with a long-standing client in the travel and membership sector, who is seeking a Head of Membership to join their team on the outskirts of surrey. This is an exciting time to join a business undergoing significant investment and transformation, with ambitious plans to grow its membership base and modernise its customer and loyalty proposition.
*Head of Membership
*Salary - £75,000 - £80,000 DOE
*Very generous car allowance
*5% employer pension contribution
*25 days plus bank holiday
*Discounts across hospitality and retailers
*Private medical insurance
*Free parking
*Life assurance
The successful candidate will take ownership of the membership product strategy, including segmentation, pricing, benefits, and loyalty frameworks. You will play a key role in driving acquisition, retention, and lifetime value, working closely with Marketing, Commercial, IT, and Operations teams to deliver a seamless and commercially effective membership experience.
This is a senior, high-impact role offering the opportunity to shape a core product within a well-established and forward-thinking organisation.
Key Responsibilities:
*Own and develop the end-to-end membership product strategy
*Define membership tiers, pricing, and value propositions
*Lead segmentation strategy to support acquisition and retention
*Design and implement loyalty and benefits frameworks
*Drive membership growth, retention, and lifetime value (LTV)
*Partner with Marketing, IT, and Operations to deliver strategy
*Analyse performance data, churn, and customer behaviour
*Identify partnership and third-party growth opportunities
*Own membership budget and commercial performance
About You:


*Senior experience in product, proposition, membership, or loyalty roles
*Must have experience within travel, leisure, tourism, membership, subscription, or B2C loyalty-driven businesses
*Strong commercial and financial acumen (pricing, LTV, segmentation)
*Background in subscription, membership, or loyalty-driven businesses
*Strong stakeholder management and cross-functional leadership
*Highly analytical and data-driven decision maker
*Strategic thinker with strong execution capability


Extra Information:
*Refer a friend and earn up to £500 (see website for details)
*Due to high application volumes, only shortlisted candidates will be contacted. If you don’t hear from us within 5 days, please assume you have not been successful
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Lloyd Recruitment Services acts as an employment agency for this vacancy and is an equal opportunity employer.