Sales & Marketing Manager
  • England,West Midlands,Dudley
  • Full Time, Permanent
  • Salary negotiable
Job Description:
Full job descriptionSales & Marketing Manager (Operations Focus)


Salary: £50,000-£55,000
Job Type: Permanent
Location: Stourport (with travel as required)
Hours of work: 7.00am to 4:00pm (30 Minutes lunch) Monday to Thursday, 7.00am to 1.00pm on Fridays.
Job Overview
We are seeking a proactive and commercially minded Sales & Marketing Manager to take ownership of the day-to-day management and performance of our sales function.
This role is less about direct selling and more about ensuring the sales team operates effectively, consistently, and to a high standard. You will play a key role in improving systems, driving accountability, implementing KPIs, and supporting business growth through structured management and marketing activity.
The successful candidate will also contribute to marketing initiatives, including social media presence and exhibitions, helping strengthen our brand within the conveyor and materials handling industry.
Responsibilities and Duties
Key Responsibilities
Sales Operations & Team Management
*Oversee the day-to-day running of the sales department
*Ensure consistent standards in customer communication, CRM usage, and reporting
*Support and guide the sales team to improve performance and efficiency
*Introduce structure, discipline, and best practice into daily sales activities
*Work closely with the Sales Director to align team performance with company objectives
Performance & KPI Management
*Design and implement clear, measurable KPIs across the sales function
*Monitor performance and provide regular reporting and insights
*Link KPIs to structured bonus and incentive schemes
*Identify performance gaps and implement improvements
Systems & Process Improvement
*Review existing systems and workflows to identify inefficiencies
*Implement improvements to CRM usage, reporting processes, and data quality
*Drive better use of sales data to support forecasting and decision-making
*Ensure accurate and meaningful capture of customer and market intelligence
Marketing & Brand Support
*Support and coordinate social media activity (LinkedIn, etc.)
*Assist in planning and organising industry exhibitions and events
*Work with internal stakeholders to ensure consistent brand messaging
*Identify marketing opportunities to increase visibility within key sectors
Customer & Industry Engagement
*Occasionally travel to visit customers and support key relationships
*Represent the business professionally within the industry
*Gain an understanding of customer needs, market trends, and opportunities
Skills & Experience Required
Essential
*Experience managing or coordinating a sales function or similar operational role
*Strong organisational and communication skills
*Experience with reporting, data analysis, and performance tracking
*Ability to introduce structure, processes, and accountability
*Confident working with CRM systems and sales data
*Professional, confident personality with the ability to engage internal teams and customers
Desirable
*Experience within conveyor systems, manufacturing, or engineering environments
*Understanding of technical products and B2B sales processes
*Experience implementing or managing KPIs and incentive schemes
*Exposure to marketing activities, particularly social media and exhibitions
*Experience organising or attending trade shows
Personal Attributes
*Proactive and solutions-focused
*Comfortable working in a technically biased environment
*Strong attention to detail and process
*Commercially aware with a practical mindset
*Positive, approachable, and able to influence others
*Willingness to travel as required
What We Offer
*Opportunity to play a key role in shaping and improving the sales function
*A growing and technically driven business environment
*Scope to influence systems, processes, and team performance
*Opportunities for customer engagement and industry exposure
Summary
This is a great opportunity for someone who enjoys bringing structure, clarity, and performance improvement to a sales team, while also contributing to marketing and business growth. Industry experience is beneficial, but the right mindset, organisation, and ability to drive standards are more important.
Job number 3938188

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metapel
Company Details:
The Recruitment Crowd (Yorkshire) Ltd
Company size: 20–49 employees
Industry: Recruitment Consultancy
ounded in 2012, The Recruitment Crowd is a well trusted, multi-vertical recruitment agency based in Leeds.Our office is based in TRC Group, Springfiel...
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