Full job description

London | Outside IR356 month contract £400 - £440 a dayThis is an opportunity to join a major digital subscription business at a pivotal time. You’ll play a key role in delivering customer communications related to upcoming regulatory changes while helping shape the future of the organisation’s CRM capability through a comprehensive marketing technology review.The CompanyThey are a well-established consumer-focused organisation with a large digital customer base and a strong subscription offering. Their marketing team is investing in customer engagement, retention, and CRM transformation to enhance customer experiences across multiple channels. This contract will sit within a collaborative marketing function, working closely with CRM, retention, acquisition, development, and wider business stakeholders.The Role and Deliverables*Design and build customer journeys within Adobe Campaign v8 to support key business and customer communication initiatives.
*Develop and deliver API-triggered communications and transactional messaging programmes.
*Gather requirements from stakeholders and translate business needs into effective technical CRM solutions.
*Partner with development teams to implement CRM enhancements and ensure successful delivery.
*Conduct a full review of the Adobe Campaign environment, workflows, and customer engagement processes.
*Identify opportunities to optimise CRM performance, audience targeting, and customer experiences across web and app channels.
Your Skills & Experience*Strong hands-on experience with Adobe Campaign v8 across both web and mobile app environments.
*Proven capability in building email campaigns, customer journeys, workflows, and audience segmentation strategies.
*Experience with Message Centre and transactional email campaigns.
*Strong understanding of relational data models and Adobe landing pages.
*HTML email development skills.
*Excellent stakeholder management and communication skills, with the ability to challenge requirements and ask insightful questions.
*Ability to scope solutions and translate business objectives into technical delivery plans.
*Experience conducting platform audits, workflow reviews, or CRM technology assessments is advantageous.
*Administrative-level knowledge of Adobe Campaign environments is beneficial.
*Project management experience would be welcomed.
How to ApplyIf you have strong Adobe Campaign v8 expertise and are looking for a contract focused on CRM optimisation, customer journey development, and marketing technology transformation, please get in touch to discuss the opportunity.