Full job descriptionDigital Analytics LeadUp to £56,000 | Fully Remote | UK
A leading UK organisation is looking for a Digital Analytics Lead to take ownership of its digital measurement strategy and turn data into actionable insight.
This is a hands-on role working across digital product, marketing, data and technology. You’ll help define measurement strategies, improve tracking and data quality, and translate business requirements into clear technical specifications.
Key responsibilities*Own and develop digital measurement strategy
*Audit and improve data layers and tracking
*Work hands-on with GTM and GA4
*Define technical tracking requirements and support implementation
*Lead QA, governance and consent-related activity
*Analyse digital journeys and performance
*Work closely with internal teams and external analytics agencies
*Line manage one Digital Analytics specialist
About youWe’re particularly looking for strong hands-on experience with GTM and data layers. You should be confident auditing existing implementations, identifying tracking gaps and writing clear technical requirements.
Experience with GA4, BigQuery, Custom JavaScript/HTML and digital measurement strategy would be highly beneficial.
You’ll be a self-starter who is comfortable working autonomously and communicating technical concepts to non-technical stakeholders.
Package*Salary up to £56,000
*Fully remote, with occasional office travel
*Competitive benefits


Find out more and apply via the link below!