Full job descriptionCRM Analyst
London (Hybrid) | Salary up to £35,000

Looking to take the next step in your CRM and data analytics career? This is a great opportunity to join a well-established consumer-focused organisation where you’ll play a key role in delivering targeted marketing campaigns, analysing customer behaviour, and helping to drive data-led decision-making across the business.

The Company
They are a recognised organisation with a strong customer focus and a commitment to leveraging data and technology to improve customer engagement. Operating at scale, they invest heavily in digital capabilities, analytics, and customer experience. This role sits within a collaborative team where you’ll have the opportunity to work with a broad range of stakeholders and contribute to impactful CRM initiatives.

The Role
As a CRM Analyst, you will support the delivery and optimisation of CRM campaigns through audience selection, campaign analysis, and customer insight generation.

Responsibilities include:
*Building and defining customer audiences for targeted CRM campaigns
*Using SQL and analytical tools to evaluate campaign performance and generate actionable insights
*Supporting the optimisation of customer targeting strategies across multiple communication channels
*Creating and maintaining campaign data fields and customer data aggregations
*Automating reporting processes and contributing to dashboard improvements
*Ensuring audience selections are accurate, compliant, and aligned with governance requirements
*Collaborating with stakeholders across marketing, data, and technology teams to deliver successful campaigns
*Recommending improvements based on campaign performance and customer behaviour analysis
Your Skills & Experience:
*Strong SQL skills and experience working with customer or marketing data
*Ability to analyse large datasets and identify meaningful trends and insights
*Experience supporting CRM, customer analytics, or marketing campaigns
*Excellent problem-solving and troubleshooting capabilities
*Confidence working independently and managing multiple priorities
*Strong attention to detail and a focus on data accuracy
*Comfortable learning new tools, technologies, and processes
*Excellent communication and stakeholder management skills


How to ApplyIf you’re interested in this CRM Analyst opportunity and want to develop your skills within a data-driven environment, apply today to learn more.