Full job description Responsibilities
*Define and deliver the global brand strategy and campaign delivery aligned to corporate and commercial objectives
*Set the annual brand and campaign roadmap, prioritising by impact and audience
*Own strategic briefs covering objectives, target audiences, key messages, and KPIs
*Lead expansion into new global geographies
*Translate distribution priorities into effective campaign strategies with measurable outcomes
*Lead agency partnerships for creative, media and production; secure high-quality delivery
*Oversee advertising asset production, workflows and on-time delivery to media partners
Requirements
*Extensive previous brand and campaigns experience in asset management
*Proven success creating and executing global brand and campaign strategies