Full job descriptionPPC Manager,Newcastle upon Tyne
Are you an experienced PPC professional looking for the opportunity to take ownership of large-scale paid search campaigns within a sizeable in-house marketing team?
Jackson Hogg is delighted to be partnering with one of the UK’s leading automotive retail businesses to recruit a PPC Manager. This is a fantastic opportunity to join a well-established marketing function where all PPC activity is managed in-house, giving you direct influence over strategy, campaign performance and commercial results.
The Role
You’ll be responsible for developing, managing and optimising PPC campaigns across Google Ads, Bing Ads and Search Ads 360 (SA360), ensuring maximum return on investment and lead generation performance.
Working closely with the wider marketing team, you’ll analyse campaign data, identify optimisation opportunities and drive continuous improvements across multiple accounts and budgets.
Key Responsibilities
*Manage and optimise PPC campaigns across Google Ads, Bing Ads and SA360
*Conduct keyword research, audience targeting and ad copy development
*Monitor campaign performance, reporting on CTR, conversion rates and ROI
*Manage significant advertising budgets and maximise spend efficiency
*Deliver A/B testing across ads and landing pages
*Produce insightful performance reporting and recommendations
*Collaborate with SEO and wider marketing teams to improve overall search performance
*Identify opportunities to increase online visibility and lead generation
About You
*3-5 years’ PPC experience
*Strong Search Ads 360 (SA360) experience is essential
*Experience managing large PPC budgets and high-volume campaigns
*Strong understanding of Google Ads, Bing Ads, GA4, Google Tag Manager and Google Merchant Centre
*Advanced Excel skills and experience using reporting tools such as Looker Studio
*Highly analytical, commercially minded and data driven
*Automotive, retail or e-commerce experience would be advantageous
The Opportunity
This role offers the chance to join a growing business with a large in-house marketing team, ongoing development opportunities and genuine career progression. You’ll have the autonomy to shape campaigns, influence strategy and make a measurable impact on business performance.